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- CRTM makes it easy for public transport users collaborate on Action of Manos Unidas 24 hours to move the World
CRTM makes it easy for public transport users collaborate on Action of Manos Unidas 24 hours to move the World
The Consorcio Regional de Transportes de Madrid (CRTM), through its Corporate Social Responsibility policy, has provided public transport users collaborate in international action Manos Unidas "24 hours that move the world." To do this, both agencies have turned Moncloa in one of the main venues in Madrid for the development of one of the events of this global initiative.
Specifically, travelers have took pictures that have been printed immediately so the artist Fernando Cuétara configure a work with a solidarity pattern embossed. Thus, all participants send a message of commitment to deliver own image and collaborate on collective message of support to the causes of Manos Unidas under the slogan "You can move the world."
Within this support to the most needy, the act has had a special memory for those affected by Typhoon "Haiyan" of the Philippines, with the participation of Rem Balucio, COO of SEDP (Socio-Economic Development Program) in the diocese Legazpi (Philippines), one of the organizations through which channel the Manos Unidas helps victims of that disaster.
In addition, through two panels also located in Moncloa, users of this infrastructure have known the programs that the NGO has in Ecuador and Ethiopia.
The Consorcio Regional de Transportes de Madrid maintains a constant collaboration with Manos Unidas, as it showed last summer with the organization in the Príncipe Pío of the exhibition "Focus on Africa" campaign or donation of one euro each Transit Card that was emitted in the month of March 2013, coinciding with the International Day of the Rights of Women.
In general, the CRTM develops a Corporate Social Responsibility policy very active, not only internally, but also to their customers, totaling 1,400 million trips annually and they are offered with such initiatives add value to their movements.
Therefore, this regional body involved in numerous social awareness actions, giving their supports, and giving basis to the own slogan of Consorcio Regional de Transportes de Madrid "unite people".
